Look Up

2016

I was invited to participate in the inaugural "Posters for Parks" exhibit in Minneapolis, MN. This poster addressed a prevalent frustration—people being absorbed in their phones while surrounded by nature. By integrating a phone into the common pedestrian symbol and urging viewers to "Look Up," the design aimed to inspire a more mindful and immersive experience in the outdoors. The poster was printed using the official industrial Pantone yellow and blue commonly found on street signs, to create a powerful visual impact.

Responsibility
100%

Deliverables
Various Printed Materials
Signage Design