Hi, Jean! Handwashing Campaign

2012

Lakes Community Health Center took the initiative to promote good hygiene at summer fairs and festivals in Northern Wisconsin by sponsoring hand washing stations strategically placed around the events. Knowing that people would have just been using the "John," we thought it would be fitting to invite them to say "Hi, Jean!” I led the concept, design and art direction on this project, creating a memorable message to promote handwashing.

Work done at WestmorelandFlint

Responsibility
100%

Deliverables
Brand Identity
Various Printed Materials
Apparel Design